World Care IS Self Care

We believe that luxurious personal care should not cost the Earth. That's why our products are natural, toxin-free & come in planet-friendly packaging. For every product bought we also donate to environmental charities.

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Aotearoad Natural Dry Shampoo for Light Hair - The Elephant Ecostore

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Official UK Distributors of Aotearoad!

Aotearoad (pronounced 'Ow-teya-road') is a New Zealand owned Company creating organic and functional health and beauty products using wild, natural, sustainably grown and independently tested ingredients. The Elephant is proud to be the only official UK Distributor of Aotearoad's fantastic range of products - and we're excited to bring their benefits to the UK market!

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Our Planet, Our Children's Future

The Elephant is a family business, started from a place of love for the sanctity of our planet, and a sense of stewardship over the many ecosystems that inhabit it. Alongside this we felt a strong need to source and promote effective self-care products, that aren't made from lists of chemicals known to negatively impact human health. We firmly believe that 'world care IS self care'.

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Check out Our Earth-Friendly Range

We know how time consuming it can be to search out personal care products that align with your values, work effectively and don't cost the Earth (literally). So we have sourced everything you may need for your family's personal care needs. We've run the 'Three E's Test' on each individual product to ascertain the 'effectiveness', 'eco', and 'ethical' credentials - so you can shop with confidence.

I'm Green & Keen!

What People Are Saying

"Love the deodorants, perfect for travel with no liquid to leak, smell great and super effective.
I appreciate the packaging too.
I’m a huge fan.
So good for me and my family.
Awesome products!"

K Kennedy

"I really struggle to find deodorants that work, they never seem to keep me fresh and smell-free. I am a total stinker and always needed the heavy chemical versions. I never thought I would find a deo that worked AND was natural AND was plastic-free."

Chantelle H

"I've been using Aotearoad now for around a month and in the first week I was remaining fresh and dry. Some weeks down the track my body has returned to a more natural state with my skin being able to breath, not being clogged up!"

C Hutson

Fantastic customer service from a great new eco company! I highly recommend the Elephant to all my family and friends :)

Emily H

"Beautiful products and amazing service! Perfect start to my natural deodorant lifestyle!"

N Gallimore

"My 9 year old is really concerned about the amount of plastic we throw away, so he was really chuffed when I gave this toothbrush. He is very proud of it so thank you!"

Lou B

"Unlike other lip balms I've used, that feel like they just sit on the lips, this feels really nourishing. My lips are so soft now. Such a lovely product."

Catriona H

We're Here For You!


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